When your internet marketing needs a lift, look no further than KōHN Creative as your local SEO company.
KōHN Creative has the tools and team for Search Engine Optimization (SEO) marketing. We create content optimized for your keywords and monitor keyword rankings. Our SEO services are designed to boost website traffic.
Improve your Maryland SEO ranking
Why work with a local SEO company?
When you use a local, Maryland SEO company, you can trust we will target your customer demographic. We careful tailor keywords and content to reflect your audience and location. If your target customer is in Maryland (or a location in Maryland), it doesn’t make sense to spend time and resources targeting customers in other states. Our SEO team will help narrow the scope of your SEO so clients can easily find your business. Additionally, we will help you identify and out-rank your competitors in local search engine results.
Why choose KōHN Creative as your Maryland SEO company?
KōHN Creative has more than 30 years of experience in marketing towards the Maryland area market. Thus, we have established a local business network that spans from Washington, D.C. to Pennsylvania. Our top priority is optimizing your website towards local customers to bring more traffic to your site. Our SEO team works closely with our web development team. This results in a website that performs better and out-ranks your competition. KōHN Creative combines keyword research, domain analytics, and digital marketing experience to deliver positive SEO results.
Components of Maryland Search Engine Optimization
Understanding the Basics
A competitive online presence starts with SEO. The basic goal of search engine optimization is to improve your ranking in Google searches and other search engines such as Yahoo, Bing, etc. Your search ranking is how high you appear on the results pages of any given web search.
In today’s business environment, a complete marketing plan includes digital marketing. Digital marketing means moving up in the search engine rankings. Thus, SEO is a key factor in generating an online digital marketing presence. Search engine optimization is the foundation of the user search experience. A general rule of thumb to remember is: If it’s good for users, it’s good for SEO.
SEO Research
Our SEO research provides the most relevant data. SEO research requires hours of online searching and analysis. Our researchers sift and sort the information so your business can focus on what matters. Quarterly SEO reports deliver detailed and summarized analyses of how your site has been performing. Our SEO specialists will discuss your report with you each quarter so you are always in the loop.
SEO Analysis
With access to industry leading SEO platforms, our technical analysis reveals key SEO data. We analyze keywords, trends, broken links (404 errors), sitemaps, domain metrics, competition of advertisers, cost-per-click and much more.
Our SEO team can help your company:
- Identify keywords
- Create rich, searchable content
- Enhance your meta descriptions and alt tags
- Identify and eliminate duplicate content
- Analyze your domain for keywords and content
- Analyze the domain(s) of your competitors
- Audit your site’s internal links and back links
- Perform a full site audit
- Optimize your online business profile for enhanced search engine presence
- Connect with hundreds of local and national search engines and social media sites
SEO PLANS |
LEVEL
1 |
LEVEL
2 |
|---|---|---|
| Tailor your site with SEO best practices | ||
| Keyword auditing and analysis to determine the effectiveness of your site’s content | ||
| Internal-link auditing for a more relevant browsing experience | ||
| Back-link auditing for a greater search engine relevance | ||
| Content auditing for optimizing your site’s copy text and eliminating ineffective and duplicate content | ||
| In-depth keyword research, determining which keywords are most effective in generating search traffic to your site | ||
| In-depth domain research and analysis of your site’s presence vs. your competitor’s | ||
| Manage site maps for optimal “crawling” | ||
| Editing of meta content and ‘Alt tags’ for prime content placement on search engines | ||
| SEO quarterly reporting of search engine analyses and trends | ||
| Google MyBusiness Page management | ||
| Competitor domain and keyword analysis, determining the difference separating you from your competitor | ||
| Content creation and copy writing for effective and searchable content | ||
| Connect and manage various social media pages, i.e., Facebook, Twitter, Instagram, and others | ||
| Backlink building | ||
| Internet marketing campaign analysis |
Local Maryland SEO Results vs. National SEO Results
For some companies, like large-scale e-commerce sites, targeting local customers may not be important. However, for most businesses, the most likely website to become customers are those closest to you. Don’t miss the opportunity to reach them! Google will give local businesses better treatment to local areas. But it’s important to optimize your SEO so Google understands what your business offers and your location to bring you the right customers.
If you try to compete for national SEO rankings, you’ll be competing with national companies. Your efforts will be far more effective if you focus on your local SEO. For example, a small hardware store will never be able to rank higher than Lowe’s or Home Depot. However, they may have great success if they focus their efforts on competing in the local space. Ranking for searches like “hardware store near me” or “hardware store MD” would be of greater value. Maryland Search Engine Optimization means targeting and dominating the search results of search engine users in your area.